Mohammed Dilawar Nashik based environmentalist enters Limca Book of Records

An environmentalist working to save the common house sparrows has entered the Limca Book of Records while a project coordinated by him, Save Our Sparrows (SOS), has been accorded the honour in the Guinness World Records.

Mohammed Dilawar, the Nashik-based environmentalist, had launched an international crusade to save the humble sparrows.

“Our SOS project, implemented worldwide in collaboration with Mumbai’s Burhani Foundation, has been recognised by the Guinness World Records,” an excited Dilawar told IANS here Thursday.

The SOS project was carried out by Burhani Foundation four months ago to mark the World Sparrow Day March 20 and the 100th birthday (celebrated March 25) of Syedna Mohammed Burhanuddin, the spiritual head of the Dawoodi Bohra community, Dilawar said.

To mark the momentous occasion, the Burhani Foundation distributed 52,000 bird-feeders around the world.

The bird-feeders were handed over to individuals, NGOs and environmental organisations for the cause of the house sparrow, currently facing a major threat from human developmental activities.

“These activities have been recognised by the Guinness and Limca and will serve as a major boost to the campaign to save our sparrows,” Dilawar said.

The Guinness citation says: “The largest distribution of bird-feeders was undertaken by Burhani Foundation (India) to celebrate His Holiness Dr. Syedna Mohammed Burhanuddin’s (Spiritual head of Dawoodi Bohra community) centenary birth celebrations.”

Similarly, the Limca citation reads: “As the world celebrated World Sparrow Day, Indian Postal Department released a stamp of the house sparrow along with the rock pigeon on March 20, 2010. Nashik-based Mohammed Dilawar, who initiated the movement in India, was in the forefront of the activities in Delhi.”


Narayanan Menon enters Limca Book of Records for managing to drive his Tata Manza

Narayanan Menon has entered the the Limca Book of Records for managing to drive his stock Tata Indigo Manza for 46.33 Kilometers on a single liter of diesel

This is one record attempt that had been done ages ago but has finally received the due recognition that it originally deserved after so long. Nevertheless, it is quite refreshing to see a record breaking attempt being finally recognized by the car maker. Tata Manza owner, Mr. Narayanan Menon has entered the the Limca Book of Records for managing to drive his stock Manza for 46.33 Kilometers on a single liter of diesel.

By the looks of it, this is the highest ever mileage that the 1.3 Liter Fiat Multijet diesel engine has clocked across the world and that makes this record even more special. The record has been completed on a stock Tata Manza Diesel with absolutely no modifications for the mileage run. Mr Menon drove the Tata Manza on the arrow straight bye-pass road between Coimbatore and Avanashi, and covered a distance of 72.3 kilometer using only 1.58 liters of diesel translating into a mileage of 46.33 KMPL of Diesel.

The record was certified by the Limca Book of Record on the 25th of May, 2010. Mr Narayanan attributes this high mileage figure to disciplined driving with a light right foot rather than any special skills. Also, regular maintenance of the car is said to be a major factor for the good mileage figure. So, if Mr Narayanan can squeeze these many kilometers from a stock Manza on a good stretch of tarmac, so can you.

While Mr Narayanan’s record was for a short distance, stock Tata Manza’s driven with a light foot can deliver over 20 kilometers per liter of diesel on Indian highways with the mileage figure in the city going up to almost 15-16 KMPL. So, it indeed pays to have good driving habits and maintaining your car in top shape. Meanwhile, the Tata Motors has managed to sell 4,00,000 sedans so far, which in itself is no mean feat for a young car maker like Tata.

Most of people Hair Colour set Limca Book of Records by Godrej Expert Hair Colour

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Most of people Hair Colour set Limca Book of Records by Godrej Expert Hair Colour

In keeping with its Mission: Happy Hair, Happy You; Godrej Expert Hair Colour, India’s No. 1 brand in the hair colour category, sets a new benchmark by entering the Limca Book of records. 1500+ people coloured their hair with the newly launched Godrej Expert Hair Colour within a span of 12 hours. With this feat, Godrej Expert Hair Colour created record on 29th May, 2011 at Chitrakoot grounds in Andheri in the presence of ace Indian fast bowler Zaheer Khan, who graced the occasion and cheered the happy participants.

A first-of-its kind initiative in India, Godrej Expert Hair Colour, a trusted brand with a user base of over 4 crore, successfully made its way into the esteemed Limca Book of Records. This unique event drew in excess of 2000 enthusiastic participants starting at 9 a.m. in the morning. Reaching the number of colouring more than 1500 people under one roof, the record was broken and history was created at 9pm.

Nisaba Godrej, President, Human Capital & Innovation, Godrej Industries, says, “Godrej Expert Hair Colour’s mission is to make more hair happy. Because happy hair means happy people. We are delighted to have entered the Limca Book of Records by making over 1500 people happy in one place and one day by giving them shiny, bouncy and colored hair with our new variants of powder hair color.”

The New Godrej Expert range is now available in three Colour + Benefits variants – Original, Care and Advanced.

Godrej Expert Original trusted by over 4 crore consumers is now available in a new pack. With the time-tested Colour Lock Formula, it is available in Natural Black shade and is priced at Rs.12 per sachet.

Godrej Expert Care is a herbal-based formulation with heena and amla. It cares for hair and keeps them strong while colouring them. At Rs.15 per sachet, the Godrej Expert Care range is available in three shades – Gentle Black, Natural Brown and Burgundy.

Godrej Expert Advanced for the 1st time ever, brings a Pro-Gel formula with a gel like consistency which does not drip and is easy to spread. It also packs in triple conditioners, which make hair soft and beautiful while adding an attractive coat of colour. Priced at Rs.15 per sachet, the Godrej Expert Advanced range is available in three shades – Gentle Black, Natural Brown and Burgundy.